WHEN DO WE COLLECT YOUR PERSONAL DATA?
Your personal data may be collected when :
- you create an account on our websites or mobile applications;
- you place products in your shopping cart;
- you purchase our products online;
- you subscribe to our newsletter or alerts;
- you join our loyalty programme;
- you make a return request;
- you contact customer service by any means of communication available to you such as email, instant messaging, etc;
- you participate in a promotional game;
- you write a comment or review on an item;
- you share a review with a friend by sending an e-mail from an article file;
- you share a review via Facebook, Twitter, Instagram, Snapchat or Pinterest from an item record;
- you fill in an information form or questionnaire on our websites or mobile applications;
- e de saisie d’informations, questionnaires sur nos sites internet ou applications mobiles ;
HOW DO WE USE YOUR DATA?
We process your personal information in a transparent and secure manner. Your personal information is collected for the purposes detailed below.
Communication with you
We collect and store your personal information so that we can communicate with you about your orders, invoices or customer service complaints.
Improving your customer experience
We analyse your personal information to improve your customer experience. Unless you object, this analysis allows us to provide you with innovative products, additional offers or promotions, or to display advertisements that are tailored, where possible, to your shopping habits and interests.
Targeted partner advertisements
Poseidon yachting collects and analyses your data for marketing purposes, with the assistance of specialised service providers. In this context, your data is transformed into detailed pseudonymised profiles (i.e. profiles that no longer allow you to be personally identified when advertising content is broadcast during your Internet browsing) to be used by our commercial partners in order to carry out advertising campaigns on the Internet (display) targeted at your centres of interest and to enable you to benefit from offers that correspond to your consumption habits.
Legal or regulatory requirements
We may be required to disclose your personal data in response to legitimate requests from public authorities, including national security, anti-fraud or law enforcement requirements.
WHO ARE THE RECIPIENTS OF YOUR PERSONAL DATA?
We ensure that only authorised persons within poseidon yachting have access to your personal data when such access is necessary for the performance of our commercial relationship.
Our service providers and our targeted advertising providers may also receive personal data that is strictly necessary for the performance of the services that we have entrusted to them (for example: delivery and return to our warehouse of your products, online payment, targeted promotional campaigns, debt collection, prevention and fight against fraud).
WHERE IS YOUR PERSONAL DATA STORED?
The data is stored in compliance with French and European legislation.
We may share with other companies personal data necessary for the implementation of the services you have contracted or subscribed to (e.g. home delivery, collection point). Operations with a service provider who receives your data are subject to a contract in order to ensure that your data is protected and that your rights are respected.
If our service provider operates outside the European Union, we protect the confidentiality of your personal information and your rights by using the data protection clauses recommended by the European Commission.
Data retention periods are in accordance with the recommendations of the CNIL and/or legal obligations:
|Categories of personal data||Active conservation rules|
|Customer account and loyalty programme data Behavioural data Segmentation||5 years from the end of the relationship with the customer. The period starts from either the last order, or the last connection to the customer account, or the last call to the customer service, or the sending of an email to the customer service, or a click on a hyperlink in an email sent by poseidon yachting, or the placing of products in the shopping cart without completing the purchase, or finally a positive response to an email asking if the customer wishes to continue to receive commercial canvassing at the end of the five year period. At the end of this period, the customer’s data will be anonymised.|
|Bank details (RIB/IBAN)||10 years from the end of the business relationship with the customer.|
|Cookies||24 months for Google Analytics and Facebook cookies and 13 months for all other cookies from the moment they are placed on the user’s terminal.|
|Purchase data||5 years from the end of the relationship with the client.|
|Prospect data||5 years from the end of the relationship with the prospect. The period starts either from the last connection to the prospect’s account, or from the last call to the customer service, or from the sending of an e-mail to the customer service, or from a click on a hypertext link in an e-mail sent by poseidon yachting, or from the placing of products in the shopping cart without a purchase being made, or finally from a positive response to an e-mail asking if the prospect wishes to continue receiving commercial prospecting at the end of the five-year period. At the end of this period, the customer or prospect’s data will be anonymised.|
At the end of these periods, we may proceed with the archiving of the data, in particular in order to meet the deadlines of legal and fiscal prescriptions and those of legal actions.
When you visit our website, we may, if you agree, place cookies on your computer using your browser. During their period of validity or recording, cookies allow us to identify your computer during your next visits. Partners or service providers of poseidon yachting, or third party companies, may also place cookies on your computer. Some cookies are essential to navigation on our site, particularly for the proper execution of the order process. Only the issuer of a cookie is likely to read or modify the information contained in this cookie.
You will find below information on the cookies that may be placed on your computer when you visit pages of the poseidon yachting website, as well as the means allowing you to delete/refuse the registration of these cookies on your computer.
|Name||Purpose of the cookie||Agreement status|
|Ad server, Ad targeting, Analytics/measurement, Content personalization, Optimization||http://www.facebook.com/about/privacy|
|Google Analytics||Analytical / Measurement||no refusal procedure|
By using the settings in your browser, you can choose at any time, simply and free of charge, whether or not to accept the storage of cookies on your computer. You can configure your browser software as you wish, so that cookies are accepted and saved on your computer or, on the contrary, so that they are refused.
You can set your browser in such a way that :
- To be offered the option of accepting or rejecting a cookie from time to time, before it is stored;
- To systematically refuse the recording of cookies on your computer..
How do you exercise your choices, depending on the browser you use?
The configuration of each software is different. It is usually described in the help menu of your browser. We therefore invite you to take note of this. This will enable you to find out how to change your cookie preferences.
For Internet Explorer
Social networking plugins
The Site uses social network plugins such as Facebook, Twitter (hereinafter “Social Networks”). For example, if the user is logged in to Facebook while browsing the Site, Facebook will be able to link the user’s visit directly to the user’s Facebook account even if the user has not used the share button. If the user interacts with the plugins, for example by clicking on the “Like” button or by leaving a comment, the corresponding information will be transmitted to and stored on a Facebook server. It will be published on the user’s Facebook account.
HOW TO EXERCISE YOUR RIGHTS?
In order to allow you to control our use of your personal data, you have the following rights:
- the right to object to our processing of your personal data
- the right to access your personal data that we process
- the right to rectify it;
- the right to erasure;
- the right to portability of your data;
- the right to restrict processing;
- the right to set out instructions on the retention, erasure and disclosure of your personal data after your death.
You can exercise your rights:
- by e-mail (using the “Contact Customer Service” form), accompanied by a copy of any identity document.
If you wish to know more about the content of these rights, please contact us at the above addresses.
We will provide you with our responses to your requests as soon as possible and in any event within one month of receiving your requests.